Portland, OR, Aug. 09, 2022 (GLOBE NEWSWIRE) — Allied Market Research published a report, titled, “Women Sports and Swimwear Market by Material (Synthetic, Natural), by Price Point (Premium, Mass), by Distribution Channel (E commerce, Supermarkets and hypermarkets, Brand Outlets, Discount Stores): Global Opportunity Analysis and Industry Forecast, 2021-2031.”According to the report, the global women sports and swimwear industry generated $81.73 billion in 2021, and is estimated to reach $148.32 billion by 2031, witnessing a CAGR of 6.4% from 2022 to 2031.
Drivers, Restraints, and Opportunities
Increase in health consciousness among women led to adoption of fitness activities such as yoga, jogging, swimming, &aerobics and thus, increased the demand for sports and swimwear. This, in turn, drives the growth of the global women sports and swimwear market. Moreover, increase in demand for high-end swimwear and expansion of public and private swimming pools supplement the growth. However, the presence of counterfeit goods and fluctuating costs of raw materials used for manufacturing clothes restrain the market growth. On the other hand, high adoption of e-commerce platforms and the emergence of innovative materials such as neoprene create opportunities in the coming years.
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Covid-19 Scenario
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