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Establish a successful recommendation system


John Jantsch’s Marketing Podcast

In this episode Tape Marketing Podcast, I am doing a solo exhibition. I’m talking about a topic in my upcoming book, The ultimate marketing engine: Five steps to achieve sustained growthThe fifth step of this book is about recommendation generation-this is what I am going to say today.

Key points:

In this episode, I am talking about one of my favorite topics: recommendation generation. I have a method, and I believe those who accept it will find that generating recommendations will become one of the main activities of their business.

Topics covered by me:

  • [1:51] Teach your strategic partners and customers how to generate more referral concepts
  • [2:29] Establish a successful recommendation system
  • [3:03] Why and how this idea works
  • [6:28] How a recommendation club or planner can become a powerful recommendation generator
  • [7:15] Insight into how to build and run it
  • [8:03] Put forward your quotation or recommend the compensation method of the business

Resources in this episode:

For more information about the Certified Marketing Manager program supported by duct tape marketing:

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This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network.

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