New York, United States, June 16, 2022 (GLOBE NEWSWIRE) — Customers can get individualized exercise routines using fitness apps that use artificial intelligence, machine learning, and other technologies. These apps also give individual health coaches and no-equipment fitness programs, personalized diet charts, diet monitoring, and step tracking. Due to the COVID-19 pandemic, which led to widespread lockdowns and social distancing rules, a shift from traditional studios and gyms to virtual fitness has occurred. Hence, the number of fitness apps downloaded and used has skyrocketed.
High Penetration of Smartphones to Drive the Global Fitness App Market
Consumers’ increasing use of smartphones is fueling the proliferation of various fitness apps on the market. In addition, continual network infrastructure improvements and increased network coverage are driving up demand for fitness apps. Due to the expanding popularity of smartphones and increased awareness of fitness, mobile network carriers see mHealth as an investment potential. As the number of people who own smartphones grows, so will the number of people who use fitness apps.
In 2017, JMIR mHealth and uHealth published a study that found that 45.5% of the sample size (in terms of population) used fitness apps on their cellphones. Smartphone technological advances for better live sessions are also predicted to fuel market growth. Smartphones also have advantages like colossal storage capacity, ease of…
