Multi-channel streaming platform and consent enablement leaders partner to provide embedded first-person consent controls to empower consumers to control their data
GLENDALE, CA, June 08, 2022 (GLOBE NEWSWIRE) — via NewMediaWire – Loop Media, Inc. (“Loop Media” or “Loop”) (OTC: LPTV), a leading multi-channel streaming platform that provides curated music video and branded entertainment channels for businesses today announced a partnership with Qonsent, the first consent enablement and consumer trust platform. The partnership will embed Qonsent’s first-person consent technology into Loop Media’s streaming platform to ensure that Loop’s business clients accessing content are able to quickly and easily understand, agree to and give their consent to having their data seen by Loop. Loop clients will also have the ability to interact in real-time with their own customers and provide ad offers (digital out-of-home advertising) to capture first-party customer data.
“Data privacy continues to be one of the most significant hot-button issues for consumers, and many companies are doing themselves a disservice by trying to cobble together solutions without just creating transparency and new connection with their customers,” said Bob Gruters, Chief Revenue Officer at Loop Media. “We are all about innovation and growth, and Qonsent’s solution helps us engage with our clients and establish trust while supporting the unique viewer experience demands in…
