A quick and easy guide to migrating your audience from Mailchimp to Campaign Monitor.
The movement is smelly. Whether you are traveling through town or country, this process will not be pleasant. Generally, the same is true for mobile software tools.
Even when you switch to a tool that excites you, the moving process can be painful. The interface is slightly different, there are new terms to learn, and it can be troublesome to transfer all the data from one platform to another.
However, please rest assured, we are here to help you! If you are a Mailchimp user who wants to migrate to Campaign Monitor, we have put together a detailed tutorial on how to switch easily so that you can continue your marketing work without missing a beat.
Read on for a step-by-step guide on the Mailchimp migration guide.
Steps to migrate Mailchimp audiences to Campaign Monitor
Step 1: Log in to Mailchimp and export your audience
Select the audiences you want to migrate to Campaign Monitor. Then, select “Export Audience” to collect your users quickly and easily.
Step 2: Download the CSV file
Now that Mailchimp has generated a file that you can export, select the “Export to CSV” button to download your list. Note: If the list is large, it may take some time to generate the CSV.
After the file is generated, you will have a CSV file that looks like this when opened:
Step 3: Log in to Campaign Monitor and create your list
Once you have the CSV file, you can go to Campaign Monitor.Log in to your Activity Monitor account here.
If you don’t have an account, you can Register one here. Account creation is free, so you can test the platform yourself before making a payment.
After logging in, click on the “Lists and Subscribers” tab in the top menu. You will see an option to create a new list. Select “Create List” to start.
Then, name your list and click “Continue Import”.
Step 4: Import your list
Find the CSV file you exported from Mailchimp and drag the file into the box shown in the screenshot below. Dragging the file in will automatically start the file upload.
Step 5: Match customer data
Map the fields in the Mailchimp CSV file to the custom fields in Campaign Monitor. If you already have fields in your list that match the fields in the CSV file, Campaign Monitor will automatically match them for you.
You have now successfully imported your Mailchimp Audience into Campaign Monitor! If you want to import multiple audiences from Mailchimp to Campaign Monitor, you need to follow the above tutorial for each audience.
Visit our Campaign Monitor 101 video collection to learn how to do more on Campaign Monitor.
Mailchimp migration glossary
The migration seems unstoppable. But the more you know, the easier it will be. Here are some Mailchimp definitions you should know during the migration process.
audience
Mailchimp has recently transformed from a dedicated email platform to a multi-channel marketing center. With this change, Mailchimp renamed “List” to “Audience”. The key thing to know is that the audience is basically just a list of stored data.
notes: The audience is identified as a list in Campaign Monitor.
Subscribed contacts
Choose who to receive your email marketing campaigns.
notes: The contact is identified as a subscriber in Campaign Monitor.
Unsubscribed contact
People who opted to receive your email marketing campaign but have unsubscribed since then.
Unsubscribed contacts
People who interact with your online store but have not yet opted in to receive your email marketing campaigns.
Label
Labels are labels you create to help organize your contacts. Tagging allows you to bring your own contact structure into Mailchimp, allowing you to tag contacts based on data you know.
notes: Tags can be uploaded as custom fields in Activity Monitor.
group
Groups are the separation of your list based on subscriber interests and preferences.
notes: The group is identified as a subdivision in Campaign Monitor.
Why switch to activity monitor?
Campaign Monitor was founded in 2004 by two email marketers who wanted to provide a simple and powerful platform for email marketers in teams of any size.
While other platforms focus on building omnichannel solutions (increasing costs), Campaign Monitor continues to provide email marketers with mobile-ready and customizable email templates, smart simple tools for marketers of all experience levels, and friendliness Support and delivery team.
You can expect the following features:
- Award-winning global support
- A dedicated and experienced delivery team
- flexible Price
- Free marketing resource
- Free image gallery
- Simple drag and drop technology
- Professional template library
- Email developers and coding options
- Intelligent segmentation
- Link review tool
- Advanced tools such as Countdown timer with Participation
- Visual journey designer for automated activities
More than 2 million marketers in 250,000 companies worldwide are using Campaign Monitor to provide a superior email experience. From agencies to publishers to small businesses, Campaign Monitor can help anyone get the most out of email.Learn how we serve customers from all walks of life here.
If you are not sure whether to commit to using Campaign Monitor, we provide Free trial For you to look around and test drive.
Price Prices start as low as $9 per month, and we provide pay-as-you-go points. Campaign Monitor pricing does not charge for cancellation of subscriptions in your contact count-your plan will be based on active subscribers.
wrap up
If you want to switch email marketing providers, then migrating lists and joining Campaign Monitor couldn’t be easier.
Is there a problem?View our Support page More information about our products.
Editor’s note: This article was updated in September 2021 to ensure accuracy and freshness.
