Google is launching a new blog post series dedicated to helping people do more with Data Studio when analyzing Search Console reports.
Throughout the series, Google will help people learn how to use Google Data Studio to connect, visualize, and analyze Search Console data.
In the first article published today, Google Search Advocate Daniel Waisberg describes how data can be tied to geographic regions and enhanced.
Here are some highlights from the first article in Google’s new series.
Why connect Google Search Console to Google Data Studio?
If you don’t have Data Studio connected to Search Console, Google will first highlight what you can get out of it.
“Google Search Console can give you insight into how your site is performing in Google Search, but understanding your data can be a challenge. If you customize your dashboard with the data visualization settings that work for you, it may help you do Better decisions are not backed by data.”
In other words, Data Studio can visualize Search Console data in a way that may help to get a clearer picture of what it means in the larger context of your site.
Connecting these two services together won’t give you access to more data. It allows you to analyze existing data in a more intuitive interface.
How to Connect Google Search Console to Google Data Studio
There are two ways to connect Search Console and Data Studio:
- data connector: visit Connector Gallery In Data Studio, select Search Console and find the property you want to link.
- Data output: Export Search Console data through the web interface and import it into Data Studio.
Manually exporting and importing Search Console data provides maximum flexibility when enhancing data in Data Studio.
Google’s blog post focuses strictly on the manual option, as it requires the most steps to explain.
Step 1: Export Search Console data
You can export data in Search Console from the performance reporting screen.Just select a date range and click Large Export button.
Step 2: Enhance Search Console data
As an optional step, you can enhance the exported spreadsheet before importing it into Data Studio.
Google’s blog post explaining how to use the Google Sheets feature to group countries into regions is one of many examples of possible enhancements.
Step 3: Connect Google Sheets to Data Studio
Import data by connecting Google Sheets to Data Studio.access Connector Gallery and select Google Sheets, then your Search Console spreadsheet.
Then, Data Studio will start visualizing the data.
Next in Google’s new series
Upcoming posts in this new blog series from Google will teach you how to create different types of dashboards with step-by-step instructions.
resource: Google Search Center Blog
Featured Image: PixieMe/Shutterstock
