As a K12 communicator, your job is not only to support students, parents and donors, but also to support teachers. By making necessary parties aware of school activities, Back to school agreement, Events and important news, you are unloading some heavy work from the teacher’s plate.
But the harsh reality is that your job needs to handle multiple tasks at the same time, and the K12 school budget does not always have additional resources that can be allocated to additional staff and support.I believe you have discovered that you have become a graphic designer, writer, editor and Social media strategist (Just to name a few).Learn new skills while working hard to complete your K12 email marketing strategy with Manage your school contact list It can be very daunting.
Fortunately, there are many free and low-cost tools on the Internet that can help K12 communicators complete everything they need to meet the needs of students, parents, donors, and school staff.
Here are some of our favorites that we recommend to study:
BenchmarkONE K12 version is an email communication tool that can help K12 communicators immediately create professional-looking emails. BenchmarkONE can also be used to expand and manage your contact list so that you can Increase participation And achieve those very important fundraising goals. The platform enables you to segment your email list so that you can personalize your messages according to your audience, ensuring that every message you send meets the specific needs it will send.
Oh, it is perfect to help you when you are pressed for time (let’s face it, it’s always the case).You can use it K12 marketing automation The ability to send emails at the best time when you are busy with other things. All kinds of not to love?
Grammarly is an artificial intelligence-driven writing assistant. You can download Grammarly as a browser plug-in and use it for all types of communication: email, message, document, project or social media. Grammarly will edit your copy and suggest corrections, so your grammar is impeccable every time you communicate with the audience.
This tool is very suitable for people who don’t have a personal editor but can produce a lot of writing that is seen by a large number of people. You can always use spell check, but Grammarly takes the editor one step further by providing sentence rewriting, so your communication is always clear and perfect.
Canva is a graphic design platform. You can use templates to create custom graphics for all types of educational communication purposes: social media, presentations, posters, documents, blog banner images, etc. Canva offers free subscriptions for educators, giving you access to advanced features and collaboration tools. It also enables you to schedule social media posts in advance and post directly from Canva to your favorite social platforms.
Canva is a great tool for designing high-quality image materials without a degree in graphic design. You will be amazed at how great your creations look, and you will find a lot of fun in all the possibilities.
If you still rely on spreadsheets to track your annual K12 budget, then it’s time to move to more advanced solutions. Questica has a lot of features that will not only make your life easier, but also allow your K12 organization to flourish. Their advanced calculation engine enables school districts to create sophisticated revenue models, make detailed forecasts, and break down activity-based costs. With Questica, you don’t have to spend a lot of time compiling data. Their reporting center breaks down actionable insights, so you can spend time analyzing data and make better, more informed decisions about your budget.
One thing that K12 school communicators can use is more resources. After all, this is why we wrote this blog post. But better than resources are resource centers, such as school communication labs. Membership provides you with a large number of social media templates, vision board templates, marketing material templates, public relations courses and design skills, which will help keep your brand and messaging fun and attractive.
Social media can be a great place to communicate with students, parents, and school staff. Not to mention, social media is a great way to encourage schools to promote and promote community participation.
Buffer’s social media publishing tools can help you maintain the consistency of your social image so that you can reach your target audience. The platform enables you to schedule posts in advance on various social media channels. In addition to the publishing function; Buffer allows you to access data analysis reports so that you can track the performance of social posts, the most engaged posts, and compare them month by month.
K12 communicators need to be able to do as much work as possible while keeping teachers, parents and other interested parties informed. The important thing is that nothing is overlooked or overlooked, which is why having a powerful toolkit is essential. Be sure to review the six recommended tools above so that you can complete more work and achieve your goals.
