About the show:
The Agency Spark Podcast hosted by Sara Nay collected interviews with thought leaders in the marketing consulting and agency fields.
Starting from today’s episode, Sara challenged her guests to take what they would normally share in about 20-30 minutes and condense it into the absolute most important valuable and actionable steps so that you can return To a busy day.
Each episode is designed to inspire ideas that you can put into practice for your institution today.Check out the new Spark Lab consultation website here!
About the plot:
In this episode of the Agency Spark Podcast, Sara asked Jeremy King what are the most important marketing lessons we can learn from nature:
- What mantis shrimp can teach us about the customer journey
- Forest fires can teach us how to prepare
- Angler fish can teach us how to serve our customers
- Tiger Butterfly teaches us how to stand out
- Squid carnival can teach us how to show value
- What African ungulates can teach us about competition
- The gardener bird can teach us how to redefine problems as opportunities
Jeremy King is the CEO and founder of Attest, a rapidly expanding SaaS technology company headquartered in London and New York. Before joining Attest, Jeremy worked at McKinsey & Company for 9 years, leading teams in almost all industries in more than 25 different countries. He also holds an MBA degree from Harvard Business School.
Jeremy started as a scientist specializing in genetics, ecology, and animal behavior. His scientific interests include synthetic biology, mathematical simulation, and behavioral economics. Jeremy is also the chairman of the REAch2 Academy Trust, which helps support and improve more than 60 public primary schools in the UK.
More from Jeremy King:
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