Brian Solis had the pleasure of delivering the keynote address Phoenix Digital Summit March 2023!
Brian’s theme is designed to inspire marketers to become future leaders.
Now, he’ll talk about the new future of marketing and how to make it a reality.
New Marketing Thinking: Marketing Towards Customers Today
If you look back through history, you’ll find a few technological revolutions that changed the way we shop, connect, and navigate our lives: Amazon, iTunes, iPhone, Instagram, Uber, TikTok, and now ChatGPT.
With each event, the course of customer behavior changes, as do expectations and preferences, and the criteria for an amazing experience.
What technology and behavioral trends are expected to impact the way people live and work in the coming years?
Brian Solis is a world-renowned digital futurist, best-selling author and international keynote speaker. He has worked with some of the most recognized and innovative companies in the world. In this opening session, Brian will help you be more prepared to thoughtfully address future industry changes and build more authentic relationships with your audience.
After this session you will be able to:
– Explore trends redefining the marketing landscape from a human perspective
– A shift in mindset when it comes to how to connect with customers today
– Linking mindset to customer experience, highlighting the gap between current strategy and customer expectations, and how to bridge these gaps
We hope to see you there!
