UnionBank has further cemented its position as one of the leading digital trailblazers in the Asia-Pacific region after it was named the best digital bank among its peers in Southeast Asia this year by Capital Finance, a global economic, business and financial publication. Reputation International (CFI.co).
CFI.co named UnionBank the “Best Digital Bank 2022 – Southeast Asia 2022” for its outstanding performance over the past year, highlighting the bank’s multiple achievements during the year and making it a top performer in the Philippines and Stand out from other competitors in the region’s neighbors.
One of UnionBank’s milestones highlighted by CFI.co for the award was the acquisition of Citi’s consumer banking business in the Philippines, with both banks promising a “seamless transition and zero service changes”, with approximately 1,750 Citi employees “joining UnionBank upon completion” “The transaction is expected to close in the second half of 2022. “UnionBank is recognized as the industry’s leading digitally transformed bank and the most innovative bank, which will ensure it can deliver the same exceptional customer experience Citi customers are accustomed to.
CFI.co also recognized UnionBank’s “strong digital game, with years of targeted investments now bearing fruit”, citing its “visionary and strategic readiness for the evolution of the banking industry”, new and existing clients , and how it intends to “compress a five-year growth plan into a two-year window by accelerating the digital onboarding of new customers”.
Finally, CFI.co also noted the bank’s award-winning and far-reaching digital marketing campaign, which helped it “attract new customers and become one of the top three regional processors for InstaPay and PesoNet transactions”.
Henry R. Aguda, Chief Technology and Operations Officer and Chief Transformation Officer, UnionBank, thanked CFI.co for recognizing its efforts and presented the award to the bank’s employees. “This award is for all United Bankers who continue to demonstrate their commitment to innovation and thinking outside the box in creating groundbreaking digital banking solutions. May this inspire us all to continue exceeding expectations in line with our passing National and regional goals for technological ‘technification’.”
