It’s one thing to make a deal with a customer, but how do you get closer to them in a way that goes beyond the transactional relationship, in which you become a company that they really care about and is important to them? Selling is great, but cultivating a relationship with hard-core evangelists for your business is better for both parties.
In a conversation with Rich Brooks on the “Change Agent” program, I talked about a process there that we can use not only to expand our customer base, but also to develop a strategy for your entire business around how you will These stages of development and customer success.
Listen to or watch the episode here: https://www.theagentsofchange.com/john-jantsch-2/
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A network of duct tape marketing consultants helped me develop more than 40% in the past 12 months. ~ Michael Quinn-Michael Quinn Agency, Fargo, ND
