Friday, June 19, 2026

Retail Therapy: ARA CEO Paul Zahra at the forefront of digital transformation and customer experience


in this electronicEpisodes of Retail Therapy, We are delighted to host Brian Solis. Brian is a leading digital anthropologist and futurist known for his expertise in digital transformation, customer experience and innovation. He is currently Salesforce’s Global Innovation Evangelist, where he uses his extensive knowledge to drive thought leadership and research.

Join host ARA CEO Paul Zahra for an in-depth look at Brian’s unique perspective on the evolving retail industry. With over 700,000 followers on social media, Brian brings a wealth of insights and observations that provide a glimpse into the future of retail.

Listen to Brian and Paul discuss the following topics:

  • Brian’s journey as a digital anthropologist and futurist
  • The role of ethics in shaping customer buying decisions and how companies can stay ahead
  • The impact of the Covid-19 pandemic on the future of retail and the disconnect between older and younger customers
  • The Importance of Customer Retention and the Reimagining of Customer Loyalty
  • Addressing the growing digital divide and its impact on the workforce
  • Navigating a challenging economic situation for retailers in the current climate.

listen here.

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