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The debut of the new Lotus Emira sports car marks a new chapter for the British automaker


The future of Lotus has arrived. A new mid-engine sports car called Lotus Emira made its debut today, marking a shift in the business and performance of Elise, Exige and Evora.

“Emira changed the rules of the game at Lotus,” said Matt Wendell, managing director of Lotus Motor Company. “It is the beacon of all the achievements we have made so far in the business transformation, and a manifestation of our progress. This is a very important milestone on our road to becoming a truly global high-performance car brand.”

Emira uses a new Lotus sports car architecture. Its bonded aluminum chassis is wrapped in a body panel, inspired by Evija, which the company plans to bring to the market in the future for an all-electric supercar.

This car is about 6 inches longer than the Jeep Wrangler, but is almost the same width. It is only two feet tall. The lightest Emira weighs just over 3,000 pounds.

Lotus Design Director Russell Carr said: “Emira captures the visual drama of an exotic supercar with huge proportions, wide footprints and a low cockpit between the muscular hips.

Its tapered rear, spacious rear and carved doors and vents exude the style of a super sports car. Vertical full LED headlights are standard. This car has the Emira badge on the side, integrated in the C-pillar. The rear corner is a C-shaped LED light group, which is connected by a slender brake light. The black double exhaust pipe is located under the lamp.

Lotus equipped the model with standard 20-inch wheels (five types to choose from) wrapped in Goodyear Eagle F1 Supersport tires. Michelin Pilot Sport Cup 2 tires can be used in the Lotus Drivers Pack.

Lotus will bring some old projects into the new model. Emira First Edition is powered by the company’s existing 3.5-liter V6 from Toyota. Cars produced after the summer of 2022 will be equipped with a Mercedes-AMG 2. liter turbocharged four-cylinder engine. Both engines can be equipped with manual, automatic or dual-clutch transmissions.

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Lotus said that Emira First Edition will be able to reach 360 to 400 brake horsepower, and the time from zero to 62 mph is 4.5 seconds. It will reach its peak at a speed of 180 miles per hour.

Provides travel and sports modes, allowing the driver to customize Emira’s driving, riding and manipulation.

The automaker introduced a higher level of quality and technology to its interiors through Emira. The designer set out to minimize the disturbance to the driver and provide a real cockpit experience. The wrap-around instrument panel and the soft-touch surface complement each other, making the interior of the car a warm environment. There is a flat-bottomed steering wheel.

The cabin created by Lotus includes first-class entrance/exit and headroom.

The standard four-way power adjustment seat is designed to make long-distance travel comfortable. Buyers can upgrade to the available premium sports seats with 12-way power adjustment.

There is a 10.25-inch infotainment screen in the center of the dashboard, which complements the function of the car’s 12.3-inch driver information screen. apple CarPlay and Android Auto are standard configurations. Provide KEF premium sound system.

Other standard and available functions and technologies include keyless entry, cruise control, rain-sensing wipers, power folding side-view mirrors, rear parking sensor, auto-dimming mirrors, curtain airbags, activation control, stolen vehicle tracker, automatic Adapt to cruise control, anti-collision system, driver fatigue warning, road sign information, speed limiter, lane departure warning, rear cross traffic warning and lane change assist. The USB port, 12-volt socket, and space for a water bottle are added to the function list.

The starting price of Lotus Emira is less than £60,000. Dealers around the world are now accepting reservations for the car.



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