DMusic broadcasting company MTV turns 40 on Sunday. Should I congratulate or remain silent? Just like the miracles in the face of MTV, their music videos have become insignificant through a large number of rotations since the channel began operating as a propaganda station for various television broadcast innovations in 1981. In some cases, it is better not to ask them what they are doing today. The reality show meat grinder on private television is still a refuge in the final stages of possible.
MTV is really “cool” or “fat”. MTV is indeed an Aerosmith loop in the glorious memory of 1990, but then its own special effects series (“Beavis and Butt-Head” and later the fantastic “Celebrity Deathmatch”) brought light years of creativity to music video production Inspur, the fruitful commercialization of American hip-hop at that time made the screen more colorful. You can expect a set of fiery ears-just like those in the self-destructive show “Jackass”.
The unfortunate thing for Germany is that the German branch MTV Central has softened its audience mainly through Eurodance since 1997. The music is equivalent to Sesame Street, just wear less clothesOf course you still watched it.As the format becomes more differentiated, MTV ensures that if you are not a gatekeeper in pop music-the finalized CD of the “Dismember” album will appear briefly “Death Metal” In the mind-at least have a say.
Besides hat(-te) The eternal MTV concert in the show: Nirvana mit MTV Unplugged in New York. With the funny reality show “Osborne” (2002) about the retirement of the former Black Sabbath lead singer Ozzy Osborne What followed was a recession: in the mid-20th century, when the economy began to attract people’s attention through Internet channels, linear music television with two to three minutes of video at its core was obsolete.
What’s left Between braces insurance and online mail-order advertising, the well-intentioned format quickly disappeared, a large number of worrying reality shows without a torso, B celebrities commenting on music videos like RTL-and a little tradition: yo! MTV rapeseed. MTV can no longer be used as a distinguishing tool. A fabricated zombie-with his chin in his hands-sits in front of the grave of his German colleague “Viva” (1993-2018), waiting for the Internet to shut down again. MTV does not Can get importance there.
If you look at popular video content on Instagram, TikTok, Reddit or Youtube, you will find that even if it is imitated, MTV can no longer win the flower pot: a man plays Van Halen’s song on the guitar, a car accident, a fitness woman taking pictures while breathing, The talking parrot reminded the police by calling for help. In a post on Reddit, it succinctly stated: “MTV was broadcast 40 years ago-thank you for 15 years of music…” I wish you all the best and thank you very much for your attention.



