SecondHe has shaped millions of young people in Germany: Bravo. On Thursday, the magazine, founded in 1956 with the subtitle “Film and Film Time Magazine”, will turn 65 years old. The editor touched a nerve at the time: within three years, the circulation rose to more than 500,000 copies.In addition to exclusive access to international stars, such as Michael Jackson Bravo also provided some suggestions for their love life, which attracted readers. Since 1969, “Dr. Sommer” professionals have answered questions about sex and relationships. It is followed by affiliated magazines such as Bravo Girl and Bravo Sport, TV shows, Bravo Hits CD series and its own audience award Bravo Otto. In 1991, sales reached its highest level, approaching 1.6 million copies, and approximately 6 million people browse Bravo every week.
However, on the 65th birthday, many Bravo no longer look so optimistic. The print edition only appeared once a month-only 82,000 copies were sold. The editorial team in Munich, once die-hard fans waiting in front of them, hoping to meet celebrities, closed at the beginning of this year. Since then, an editorial office in Cologne has been dealing with this content. The magazine still attracts approximately 568,000 and 271,000 subscribers through Instagram and Tiktok, mainly celebrity gossip and surveys.
On the occasion of the anniversary, there are enough reasons to look back rather than look forward: Nine FAZ employees remember their youth through Bravo.
“booklet”
For me, Bravo has a taboo charm. Similar to drinking cola. My parents did not allow me to do this. They thought that the book they contemptuously called a “booklet” was stupid and superficial, and asked me to read a book or newspaper. But they only had black and white photos, and they didn’t tell the life of the pop star I admired in the early 1980s. So I secretly bought Bravo with my pocket money, hid it under the bed, and dig it out after saying goodnight to everyone at night. I read all about Kim Wilde’s career, chick I was an idol with Billy, and gained my understanding of other important things in life by reading Dr. Sommer’s column. But I was rejected for one thing: cut and plaster the walls of the nursery with a Bravo star. On the contrary, I succeeded in maintaining the appearance of a good girl with horse posters. Anker Ship
Bravo? what is that?
It should be in the late 1970s. A girl from the neighbor asked my mother about the parenting of the school project. One of her questions was: “Do you think your children read “Bravo” well?” My mother asked, “What is that?” Yes, in Sauerland, you don’t even have to be a mother of five children. Know these novelties at the age of eight. Why do we have to read this? We have everything: “Westfalenpost”, “Dom” (“Church Newspaper of the Archdiocese of Paderborn”) and “Landwirtschaftliche Wochenblatt Westfalen-Lippe”. We really don’t need more to grow. Alphonse Caesar
