The 2023 FIBA Basketball World Cup has come to an end, with Europe becoming the dominant force in the highly anticipated event, with more than 12,000 fans in attendance. Gatorade, the world’s top sports drink, cheered Germany on their impressive journey, which ended with an 83-77 victory over Serbia in the final. “
As the official sports drink of the 2023 FIBA Basketball World Cup, Gatorade and FIBA are bringing basketball’s biggest event to life. Hosted for the first time in three countries, the 2023 FIBA Basketball World Cup set several milestones, including a record-breaking 38,115 spectators at the FIBA Basketball Arena on August 25 at the Philippine Arena. That even surpassed the previous record of 32,616 set at the 1994 Olympics when the U.S. beat Russia 137-91 for the gold medal.
Manila co-hosted the event with Okinawa and Jakarta, with Jakarta setting a new record for the group stage matches – 111,000 at the newly built Arena Indonesia stadium from August 25 to September 3. audience. Indonesian Minister of State-owned Enterprises Eric Tohir said that this is the highest achievement in the history of Indonesian basketball.
Basketball is the life of many Filipino fans, which is why Gatorade has a presence on and off the court. Only the No. 1 sports drink can bring fans closer to the game through halftime: the three-point shootout and the Gatorade Sugar-Free Fitness Tracker. Gatorade also hosted a Gatorade Shootout and Gatorade Sugar-Free Bike Challenge, surprising fans who lined up outside the stadium to buy snacks. For those unable to attend the games in person, Gatorade has partnered with supermarkets to offer sports bottles and ticket raffles to fans.
This makes for a truly unforgettable basketball experience in the Philippines as it brings fans and supporters from around the world to our very own home court. All teams that made it to the quarter-finals and classification stages were welcomed by basketball-obsessed Filipinos – it was truly a one-of-a-kind event where world-class basketball talent was on full display. Even after Gilas Pilpinas defeated China 96-75 on September 2, Filipino fans showed great love for the game and all teams played with passion.
Team USA is a feast for fans, featuring an all-star NBA team and championship coaches Steve Kerr and Erik Spoelstra. Notable players include Austin Reeves and Anthony Edwards. NBA stars Luka Doncic and Shai Gilgeous-Alexander, who play for their home countries, are highly anticipated by fans. However, players from Germany and Serbia dominated the pitch – leading to a European showdown.
“Even though no one asked me, I still have to say it, I’m really grateful. It’s amazing. So many fans (here) support me,” Dallas Mavericks star Doncic said as he watched his team play said after being defeated by Canada in the quarterfinals.
Filipino fans also supported other teams such as Canada led by Dillon Brooks, Serbia led by Bogdan Bogdanovic and Germany led by Dennis Schroeder. In between these milestones, basketball players and sports enthusiasts display world-class performance and sportsmanship – all powered by Gatorade, the world’s No. 1 sports drink.