Brian Solis will give a keynote speech at quantiCon on June 2, 2021 at 12:05 Eastern Time.
The rise of a generation of novels: why new varieties of digital priority, conscious consumers can guide business growth
In the most progressive and innovative companies, consumer insights have been pushed into the spotlight? why? Because compared to the past 10 years, customers have changed faster in the past 14 months.
The world-renowned digital anthropologist, futurist and best-selling author Brian Solis studied the specific changes in consumers during the crisis. The knowledge he learned became the basis for defining a new digital-first, conscious type of consumer, which he called Generation-Novel.
In this inspiring and enlightening speech, Brian will reveal customer insights and trends to guide human-centered innovation and digital transformation in the post-pandemic economy.
Speaker: Brian Solis, Salesforce Global Innovation Evangelist