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Logitech CreatorLogitech’s brand extension dedicated to empowering all creators to pursue their passions, today announced “Together We Create,” a platform that partners with creators to shape the future. “Together We Create” is the Ladder of Logitech’s Global Brand Campaign against logicwhich highlights the diversity of those who challenge logic as they work, create and play.
This integrated, multi-element, cross-platform event will be delivered on a global scale digitally, socially and IRL. The event starts today, National Anthem Video as well as the launch of the Logitech Creators Guild, which hosts the second annual Logitech Songbreaker Awards later this month, which recognizes artists and dance challenges that have helped advance their careers through the trends and dance challenges they create and share on social media. Creators of songs that made it to the music charts. Digital artistes and superstars Breitman Rock will host this year’s awards ceremony.
“‘Together We Create’ is a collective effort to shape the future of co-creation,” said Erin Chin, Chief Marketing Officer, For Creators, Logitech. “Logitech has the tools to help creators simplify the creative process. Beyond that, it’s about celebrating creators together, supporting a community that elevates aspiring and professional creators, and driving change for a more diverse and inclusive future. . We make tools, creators change the world.”
The platform was formed from the insight that while creation has become more accessible than ever, in order to be successful and sustainable, creators need the right tools and support. “Together We Create” continues the brand’s commitment to placing creators at the heart of everything it does, and the belief that all creators have extraordinary potential to shape culture.
To illustrate the vision, National Anthem Video Featuring creators across creative fields, social platforms and geographies, everyone is connected by their passion for creating.The creator is a singer-songwriter Chloe StavlerGame anchor freshCelebrity Choreography jacquier knightsocial media stars and entrepreneurs Josh RichardsCompetitive gamer kingpop culture and anime fans tattoo poodle and instrumentalists pastel.
All of these creators are part of the new Creators Guild, an invitation-only global community of creators who will partner with Logitech For Creators as the brand’s creator voice. These ambassadors will work with Logitech to elevate and inspire communities by focusing on why they create and co-develop projects that address creator needs, such as gear, growth, and mental health.
freshon what “we create together” means to her, “Each of us is a drop of water, but together, we are an ocean! Co-creation means we learn and grow from each other’s knowledge, working towards a common goal and drive innovation.”
knighton the collaboration with Logitech For Creators, “The most exciting thing about this collaboration is that we can create a space for other creators who look and feel like me, while sharing similar values. Influence, encourage and inspire the next generation of artists And creators are both things I’m very passionate about, and I’m excited to form a partnership to learn from yesterday and create a better tomorrow for all of us.”
To learn more about the event, creators and products, visit logitech.com/creators. #Create together.
